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catalyst for change

March 2010

Using technology to make a difference

By |2017-07-13T17:44:05-04:00March 16th, 2010|Shifting Perspectives|

What is Cloud Computing? In plain terms, Cloud Computing refers to working with a variety of software applications that are available online (for free or limited fee) to fit your specific need.  In the case of a socially conscious enterprise or not-for-profit organization, this means using a combination of online software (SaaS or Software as a Service) designed to help communicate with stakeholders inexpensively.   This allows social entrepreneurs to leverage the latest communication techniques that currently exists without having to rely on IT knowledge or investing in expensive software. By using free or low cost web-based software to build web sites, blogs, emails, etc., social entrepreneurs have access to their own virtual workbench to design, build, deploy and measure their own communications and campaigns. New social media, personalization technologies coupled with marketing automation, all available online, provide the power tools to cost-effectively create, manage and deploy communications that can adapt to new information, interactions and data. Especially in light of the recession, forward thinking organizations are seeing the large cost savings that can be realized from the cloud [...]

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Finding beauty in an empty canvas

By |2017-07-13T17:44:05-04:00March 10th, 2010|Crisis, Loss and Renewal|

Rebuilding my life from the ruins of loss Five months ago, when my husband passed away, I started to spiral downwards. For a year and half prior to his death, I had tried to keep it together, to be the strong and supportive wife, mother, bread-winner and care giver. I couldn’t imagine how I would heal my broken heart or how I would fill the gaping hole that his passing left behind. When faced with such a dramatic life changing event, my whole world literally turned upside down. […]

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February 2010

Standing up for what you believe in

By |2017-07-13T17:44:05-04:00February 6th, 2010|Connecting To Nature, Education, Community and Leadership|

A fitting legacy Last Monday night, the town of Hudson ratified a recommendation to name a new nature trail after my husband, the late councilor Robert Parkinson. Our family is very grateful that the town saw fit to honour Bob’s service in this way (Gazette article). I couldn’t have thought of a more fitting tribute. We are also so grateful to the dedication and passion of a small but mighty local organization that helped create this new trail: Sentiers Vaudreuil Soulanges (SVS). Almost four and a half years ago, Bob was drawn to local politics by his passion to protect the local beauty of the nature parks and trail system. He saw this as a unique asset of Hudson that required support. His campaign platform was based on this concept. Once elected, he quickly got involved in green space preservation issues, which he continued to do until the end of his tenure as councilor. Early on, Bob worked with the town and residents to protect and rebuild the Apple Glenn dam, which was a pivotal element in protecting the wetland and [...]

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July 2009

The Dalai Lama is Following my Tweets!

By |2017-07-13T17:44:06-04:00July 30th, 2009|Shifting Perspectives|

"The Dali Lama is now following your tweets on Twitter." Less than a year ago I wouldn't have even understood the meaning of this phrase. The word "Twitter", let alone the concept of Tweets from the Dalai Lama were not in my lexicon a short year ago. Everyone talks about the power of the Internet and new social media. Receiving this message in my morning inbox is one of the most wonderful examples of this I have experienced to date !

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January 2009

New Media – Is it Creating Social Transformation

By |2017-07-13T17:44:06-04:00January 7th, 2009|Education, Community and Leadership, Shifting Perspectives|

Can we really create a social consciousness revolution? We finally have the tools, but will we use them wisely? There is a lot of talk today about the new social media, which includes: YouTube, Wikipedia, facebook, Delicious, MySpace, blogs, or the Smartboards that are bringing the transformative potential of the Internet into our children’s classrooms. It is clear that social technology is increasing the amount of interaction and information sharing happening globally. […]

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